Monday, December 03, 2007

Biggest points of the semester

This is the last week of classes for the semester. Tomorrow's lecture will include a reminder of some fundamental truths:
  • Income ≠ willingness to pay
  • You do not have to make a direct profit on everything you do. What matters is TOTAL profit.
  • Having a great product does not mean that consumers will (a) know this and (b) be able to find a place to buy it.
  • Selling online usually costs more than going through traditional retailers
  • Behavior of segments tends to differ. Averages are often meaningless and misleading.
  • Messing with Microsoft is stupider than messing with Jim, spitting into the wind, tugging on Superman’s cape, or pulling off the Lone Ranger’s mask.


RoboJ1M said...

Where do you know about spitting into the wind, tugging on superman's cape and pulling the mask off the ol' lone ranger from?


Lars Perner, Ph.D. said...

I never tried those things myself, but I will take Jim Croce's word that those are not things it is safe to do.

RoboJ1M said...

Jim Croce, not a name I know.
But now I know where the Gravediggaz nicked it from.
Except they use it in a different order: superman, spit, ranger.
Wow, is there nothing blogs cannot teach us?